When was the last sustainability audit you performed for your website? Did you know your website has a carbon footprint – one you can shrink with a few tweaks?
Start with speed and simplicity
We don’t focus on it much – if ever – but every website uses energy. The heavier the website, the more energy it eats. One of the easiest ways to win on your website is to compress images and ditch the site noise you don’t need.
A good web designer in Exeter will tell you that a faster site isn’t just better for the planet, it’s better for user experience.
Choose greener hosting
Data centres eat a huge amount of electricity, but with a green hosting provider, you can make a difference to your website’s consumption. The BBC has reported on how data centres are driving up energy demand in the UK. Choosing a greener host is a simple way to reduce your footprint.
If you’re unsure where to begin, chatting with a web designer in Exeter can help you compare options and make a practical switch.
Design with longevity in mind
It’s not actually going to help you to constantly rebuild your website, even with the trends that come and go. And if you’re looking for local expertise, you could engage a web designer Exeter who understands both performance and sustainability.
It’s also worth reviewing your content. Delete outdated pages, streamline navigation and keep things clear. Less clutter means less data being transferred every time someone visits. Small changes really do add up.